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        斐思达零售设计为北京胡同改造项目创造概念

        作者:admin2021-09-07 10:47:48 来源:中国建筑艺术网

            法源寺胡同位于北京南城,是北京旧城改造的一部分。其中有些建筑被拆除,有些建筑被还原,并赋予新的功能,以吸引更年轻、更现代的人群。斐思达零售设计旨在创造一个混合使用的商业室内空间,将共享工作区、咖啡厅和书店整合到一个空间中。共享工作空间与多用途设计相结合是当前的社会趋势,在千禧一代和更年轻的一代中非常流行。这种类型的空间创造了灵活性和一定的动态性,因为它允许用户在咖啡馆工作、社交、演讲和活动都在同一个空间。

             Located in an ancient temple area in Beijing’s South, Fayuansi Hutong was selected to be part of a larger renovation and urban revival project. The buildings were to be stripped back into their original state and assigned new functions to attract a younger, modern crowd. 5 Star Plus Retail Design was assigned to create a mixed-use commercial interior combining a shared workspace function, a coffee shop, and a book store into one space. Shared workspaces in combination with mixed-use designs are a current social trend and are very popular among millennials and younger generations. This type of space creates flexibility and a certain dynamic as it allows users to work in a coffee shop, socialize, and have lectures and events all in the same space.

             为了与传统结构形成对比,斐思达零售设计(5 Star Plus Retail Design)在白色的基础上创造了一个非常现代、时尚的设计理念。轻木结构用于强调旧天花板和远端的特色书架。为了吸引眼球并调整建筑物的长度,沿着长墙设计了带有三角形底座的角形书架。从一侧看,书架几乎是隐形的,封闭的,与白墙融为一体。从另一边看,这些元素以明亮的黄色打开并吸引注意力。当游客穿过空间时,这会产生一定的动态。黄色也是对原始名称、法源寺和空间历史的引用。

             In order to contrast with the traditional structure, 5 Star Plus Retail Design created a very modern, sleek design concept based on the color white. Lightwood is used to emphasize the old ceiling and a feature bookshelf at the far end. As an eye-catcher and to play with the length of the building, angular shelving with a triangular base was designed along the long wall. From one side, the shelves are almost invisible, closed, and blend with the white wall. Seen from the other side, the elements open up and attract attention with their bright yellow color. This creates a certain dynamic as visitors walk through the space. Yellow is also a reference to the original name, Fayuansi, and the history of the space.

             关于斐思达品牌设计(5 Star Plus Retail Design):

             斐思达品牌设计(5 Star Plus Retail Design)是一家在商业零售领域处于顶尖地位的外国专业设计咨询公司,专注于零售行业的店面设计,管理流程咨询,销售运营支持和零售采购及项目管理实施等等。作为提供高端零售品牌一站式服务的专业公司,斐思达品牌设计为国际知名品牌提供零售品牌相关的全套服务支持,客户包括众多国际知名品牌,如UGG鞋履、大众汽车、斯沃琪手表、诗乐眼镜、Kjus滑雪服、喜力餐吧、国网以及众多在华使馆、商会及外交机构等。


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